I turn messy processes into smooth, intuitive experiences without losing the art along the way
Hi, I'm a senior product designer with a strategic & service-oriented view
How we created a framework to evaluate product flows
Creating a UX framework to identify user experience pain points called "UX Clinics Program" that led to 432K annually in savings.
How we redesigned an in-store paint mixing system to eliminated errors
A service and interface redesign that simplified the operator's journey — from order to finished mix.
How we created a happy path for repair requests and reduced ticket rate by 30%
Streamlining repair requests by connecting property owners and tenants directly.






